“tobi lou's an imaginative rapper-singer, born in Nigeria--but raised in Chicago. His expressive

creations latched onto music and developed a playful, soulful sound. His visual single "TROOP", off of

his forthcoming 'Cult Classic', went viral--while garnering the attention and expressive renditions of

music aficionados alike. While the EP acted as more of a teaser introducing the young artist, "TROOP"

is a giant leap forward with a chorus that grabs listeners and a verse from St. Louis rapper Smino. The

Glassface-directed visual, shot by Russ Fraser, accompanies the song, and finds tobi lou in an

animated world, surrounded by symbolism that represents his influences - such as the cartoon bear

associated with Kanye West, and a cartoon of Pharrell Williams wearing his signature N.E.R.D. hat.”